Last Updated on 9 minutes ago by Charbel Coorey
New Delhi is all set to witness a huge lifestyle and sportsleisure brand launch on June 21, 2026 when Virat Kohli will be hosting the one8 Global Premiere at the Yashobhoomi Convention Centre in Dwarka. The event will bring together sports, fashion, innovation and music on one single platform, as the next phase of the One8 brand will be unveiled in front of a live audience.
Showcasing Kohli’s Vision, the one8 Global Premiere has been pitched as a landmark moment in the growth of his lifestyle and sportswear venture. The event is expected to introduce the latest range of performance focused products and innovations.
Kohli will take to the stage to unveil new performance gear and a new chapter in the brand’s journey. The launch is also expected to demonstrate how one8 has transformed itself from a sportswear label to a broader lifestyle platform.
The brand’s future plans, collaborations and product expansion efforts are also expected to draw much attention.
Karan Aujla’s Live Performance on One8 Launch
A major highlight of the evening will be a headline act by Karan Aujla. The Punjabi music star has become one of the most influential artists in the industry and his appearance is expected to raise the stakes of the event.
This collaboration will bring a unique crossover of sports, fashion and entertainment. Aujla’s association will also be seen as a way to highlight one8’s efforts towards cultural expansion.
With thousands of fans anticipated to attend, a festival like atmosphere is likely to be experienced throughout the venue.
How Entry Will Be Granted
Unlike conventional events, tickets have not been made available for direct purchase instead, access has been linked to exclusive one8 product pre bookings. Entry passes are being granted through the District by Zomato application, where selected one8 merchandise and footwear collections can be reserved in advance. As part of the experience, limited edition products that have been pre-ordered will be collected directly at the venue by attendees with few lucky buyers can also have a chance to get signed products by Virat himself.
This approach has been designed to reward brand supporters while creating a more exclusive experience for fans.
A Landmark Event for the One8 Brand
The One8 Global Premiere is being viewed as more than just a product launch. A large scale celebration of sport, culture, music, and innovation is set to be delivered under one roof. With Virat Kohli scheduled to unveil the next evolution of his brand and Karan Aujla preparing to perform live, one of the most anticipated lifestyle events of the year is expected to be witnessed in the national capital.
As June 21 approaches, considerable excitement is already being generated among fans eager to experience the unique combination of fashion, performance gear, and live entertainment that has been planned for the one8 Global Premiere.
For more updates and news from around the cricket globe, check out CricBlog’s news hub.
